Should I renovate before I sell?

Renovations imageShould I renovate before I sell?  It’s a question a lot of people ask themselves when deciding to put their home on the property market.

Ultimately as a vendor your strategy is to get the best price, so the last thing you want is your renovation costing more than you get in return. So how do you determine how much, if any, renovating you should do? Continue reading

Are you emotionally ready to sell?

Business couple workingWhen someone decides to sell a property there is usually a good reason. It may be something positive like adding to the family and outgrowing your current home or getting a promotion and moving to another town, state or country, or just becoming more financial and wanting something bigger or better.

Yet unfortunately it’s sometimes the complete opposite. It may be due to the death of a loved one and feeling it’s time to downsize, or being forced to sell due to financial difficulties, or maybe you and your partner have decided to go your separate ways and you are selling up to divide the assets and move on. For whatever reason, selling your property – your home, is an emotional journey.  That’s why it’s important that you have a real estate agent who can help you through the process, not only in finding a new owner for your home but also enabling you to move on.

Generally, deciding to list your property isn’t an easy decision, especially if it’s been the family home for a considerable number of years.  It is the role of the real estate agent to advise vendors in the process of selling. The agent needs to show empathy, research the reasoning behind the sale, listen to the vendor and their concerns, and talk them through the process so there are no surprises.

If you’ve spent years making your house a home, raised your children in it and have fond family memories attached to the property, there needs to be a process of saying goodbye and letting go. These are the first things your agent should discuss with you when you approach them about selling. These discussions help determine the best way to proceed and your agent shouldn’t put too much pressure on you to forgo this process for the sake of a quick sale.

I’ve often been asked whether I think it’s harder for a vendor emotionally when it’s a quick sale or a drawn out process. For all sorts of reasons people react differently to the sale process, and no two vendors are the same. The most emotional time for vendors is the time leading up to making the decision to sell. Once they have made that decision and are emotionally ready a quick sale is often better. Quick sales are also a lot less disruptive when you think about how unsettling it can be when selling your home and constantly keeping the property looking its best (especially when you have children).

Your emotional state also plays a big part in securing a competitive price for your home. Just because you think the fireplace is a fabulous feature and the heart of the home, doesn’t mean potential buyers will see it in the same light. Sometimes they may just see it instead as something that is hard to keep clean and maintain. Vendors often expect that their emotional attachment to the house will transfer to the buyer and therefore they will receive more than the market indicates the home is worth. In some cases this may be true, but it largely depends on the target market, if the target market is investors then there is rarely any emotion involved in the buying decision. I’ve also had experiences where vendors have held out for a price that the market will not bear because they are not ready to let go and that is their way of hanging on.

If you’re finding it difficult to take those final steps to sell your property, talk to your real estate agent. The right agent will encourage you to let go, assist you through the sale process and ensure the experience is positive and fulfilling.

It’s the busiest season in real estate, but what’s so special about Spring?

springAre you looking at selling your property in Spring? What is it about the weather warming up that has more people putting the ‘For Sale’ sign on their home and looking for something new?

Traditionally Spring is known as the busiest time of the year for real estate agents, and locally it’s no different. In a football mad city like Geelong, as soon as the footy boots are put away and finals are over, we see buyer activity lift, auction numbers rise, and a high number of properties hit the market. We’ve found in both the Geelong and Torquay markets that sales volumes are usually at their peak during October and November. Continue reading

Why Winter is a great time to sell real estate in Geelong


Winter is upon us now and traditionally in the Geelong and Torquay real estate industry can be considered a time to consolidate after a busy Autumn and prepare for a busy Spring.

There is a common misconception among people thinking about selling their homes that they should wait until Spring. Why? Well, generally people want their gardens to look pretty and think that buyers don’t want to come into the miserable Geelong weather in Winter. Many real estate agents are probably happy to kick off their shoes for a couple of months and have a bit of a break to re-energise for Spring.

Well, guess what? People need to buy real estate in Winter as well!

There a couple of very important reasons why Winter is a great time to sell your home in Geelong, Torquay, or anywhere.

  1. There is far less competition in the marketplace. If do choose to wait until Spring to sell your home then you will be hitting the market just as the flood of properties hit. The market shifts and buyers have far more to choose from. This means that the market momentum shifts in to the buyers favour and you may need to be more flexible in the price you accept. The performance of the real estate market in Geelong, as it is anywhere, is heavily influenced by the balance of supply and demand: As the supply increases, if the demand does not increase in harmony then the market stalls and buyers gain the upper hand.
    In Winter however there is no such flood of properties. As the majority hold off, those looking for an opportunity to sell is a less crowded marketplace can capitalise. It doesn’t matter what time of year it is, there are always people needing to buying real estate in Geelong and Torquay.
  2. When it comes to people asking me when the best time to market and sell their home, I often find myself using the phrase “there’s no time like the present”. This is especially true of unique properties but can apply to any property. Because you just never know when the ideal buyer for your home is in the market. Wait until Spring and they may have already purchased a home from someone who didn’t. Real Estate is an unpredictable caper and the success of a sale often relies on being in the right place at the right time. While a quality real estate agent will make sure your home is seen in the right place, it is almost impossible to know with certainty when it i the right time to capture that special buyer.As I said, this is especially relevant to unique homes as often we are looking for that unique buyer. These types of buyers don’t necessarily wait until Winter is over, so why would you?

This year will be an unpredictable Spring with a Federal Election looming and of course, nothing happens until after the AFL grand final weekend anyway. So if you are ready to sell your home, why wait? Winter can be just as an effective time to sell in Torquay and Geelong as any other.

If you would like to discuss this article contact the Aspiron Real Estate team.

Scott Hunt